Welcome to Crystal Palate Wine & Gourmet

Crystal Palate is a wine boutique and education center located at 4500 Pretty Lake Avenue in the beautiful coastal community of East Beach in Norfolk, Virginia.

We have a thoughtfully curated selection of 100+ wines from around the world, artisanal cheeses, gourmet items, custom gift boxes and gift certificates. We specialize in wine education and offer several wine classes every month. We also offer professional Wine & Spirit Education Trust (WSET) courses as a satellite provider for the Capital Wine School. Our owner Crystal Cameron-Schaad is a graduate of the prestigious WSET Diploma program, which is considered the gold standard in the international wine & spirits industry. Crystal is one of 10,000 wine professionals world-wide to receive this accolade since the program began in 1969. Crystal is also a nominated wine educator with the WSET.

Call 757-264-5373 or email events@crystalpalate.com to reserve your private tasting experience or your private wine concierge services. 

Winter Hours

Monday: Closed
Tuesday:  By Appointment (WSET Courses, Classes, Private Events & Tastings are offered on Tuesday evenings)
Wednesday – Friday: 12pm-7pm
Saturday: 11:30am-6pm
Sunday: Closed

Meet Our Team

At Crystal Palate, we are passionate about wine education! We have an incredible team with extensive experience in the wine and culinary trade. We have three certified sommeliers on staff and look forward to helping you find the perfect wine for every meal and every occasion.

Weekly Tastings

Join us every Wednesday from 5:00pm-7:00pm and Saturday from 4:00pm-6:00pm for our weekly educational tastings. Each week, Crystal picks a new theme to explore. Our educational tastings are $10 per person. Purchase any two bottles and receive a complimentary tasting.


  • Crystal Palate’s Premiere Cru Club Membership – $250/year (Limited to 50 memberships per year) 
    o  Complimentary Weekly Tastings for 2 (Wednesday & Saturday)
    o  15% off wine by the case
    o  10% off other wine & gourmet purchases
    o  Member rates for special events & classes
    o   1 reusable canvas wine tote

  • Crystal Palate’s Grand Cru Club Membership – $750/year
    (Limited to 30 memberships per year. We have a few spaces currently available. Please call us at 757-264-5373 or stop by the shoppe to learn more). 
     All perks of Premiere Cru +
    o   2 bottles of wine per month from Crystal’s featured region of the month with tasting notes & pairing suggestions 
    o  First Friday Premium Tastings
    o   2 tickets for a wine education class or special tasting event per year


“Beautiful shop, great selections, cheese and chocolate! The gift packaging is perfect.” – Nancy King, Norfolk, VA 

“Crystal is a wine goddess. She is amazingly knowledgeable, incredibly well-poised, and so articulate when it comes to wine that you can tell that it is her passion through and through.” – Katie & Van Smith, Richmond, VA

“Love the shop! So thrilled to have it in the neighborhood. Thanks so much for all of your help today!” – Mandi Kahles, Norfolk, VA 

“We were at your shop this morning and chatted a little about our taste in wines. You suggested a few and we are so pleased with the wine for our dinner tonight! Absolutely perfect!” – Line Daigle, Norfolk, VA

Crystal is not only extremely knowledgeable about wine, all types and from many regions, she also made the evening fun and entertaining! She shared information about the wines so that the novice felt included and the experienced felt challenged.” ~ Bob Howard, Virginia Beach, VA 

“An amazing evening of wine tasting, delicious charcuterie, and an educational tour of Italy and its grapes, all thanks to the lovely Crystal! So fun.” ~Betsy Butzer, Norfolk, VA

“Highly recommend for a special night out. Crystal is amazing and she simply spoils you with delicious wines and fabulous food parings.” ~ Karen Strathmann, Norfolk, VA

Chatham Vineyards

Summer Wines

Dean and DeLuca